YouTube Becomes Top Grossing iPhone App for the First Time

YouTube today achieved a milestone, becoming the Top Grossing Free iPhone app in the U.S. App Store for the first time, according to data app analytics site Sensor Tower shared with TechCrunch.

Prior to today, the highest ranking YouTube had hit on the Top Grossing charts was #3, and the United States marks the first country where YouTube has reached the number one spot.

YouTube has been climbing up the Top Grossing charts at a more rapid pace since the 2015 launch of YouTube Red, YouTube’s paid service that provides users with ad-free videos, music, and exclusive content. YouTube Red is priced at $9.99 per month.

Sensor Tower says YouTube grossed approximately $14 million in February of 2018, a 133 percent year-over-year increase from last year. In March, YouTube has already earned $12 million, with iOS revenue up 150 percent year-over-year.

YouTube’s App Store revenue does not include the money YouTube brings in through YouTube Music, YouTube Gaming, Google Play, rental purchases, or money. It’s limited to YouTube Red and Super Chat, a feature that allow viewers to tip content creators during live streams.
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