Two days after the initial announcement, AT&T's new streaming television service DirecTV Now has officially launched on the iOS and Apple TV App Stores as a free initial download. [Direct Link] The service will allow customers to stream and subscribe to various channel bundles that range in price from $35 to $70, "with no commitments, no equipment, and no installers."

Specifically, the bundles start with 60+ channels ($35/month), 80+ channels ($50/month), 100+ channels ($60/month), and 120+ channels ($70/month). A seven day free trial is available for customers to check out any of the packages, and a limited time offer is knocking down the price of the 100+ channel bundle to $35 to entice new users into subscribing. Premium channels, like HBO and Cinemax, can be added onto any package at $5 per channel.

directv-now-launch

DIRECTV NOW lets you stream top live channels and thousands of On Demand movies and shows instantly upon sign-up. It¹s hassle-free TV, with no commitments, no equipment, and no installers. Watch your favorite shows on your favorite devices. Start on one device, pause, and continue watching on another. Missed the first part of your favorite show that started airing 10 minutes ago? No worries! Restart your show from the beginning. Enjoy TV freedom with DIRECTV NOW.

AT&T is offering new subscribers a free Apple TV if they purchase three months of pre-paid DirecTV NOW. The new streaming service is also available to watch on the web, and on Android and Amazon devices. The company promises a seamless viewing ecosystem across all of a user's devices, so they can pause a show and pick it up on any smartphone, tablet, or web browser that supports DirecTV NOW.

Top Rated Comments

auero Avatar
97 months ago
anyone have the direct iOS app store link?

its not in the store for me yet.
https://itunes.apple.com/us/app/directv-now/id1136238277

I've been using the service all day and I'm blown away with how smooth it's been running. The quality is fantastic and noticeably better coming from Sling. I jumped on the free Apple TV offer with 3 month prepayment too.
Score: 9 Votes (Like | Disagree)
shareef777 Avatar
97 months ago
THIS is what Apple should of tried to do from the beginning. Signed up for the 100+ channel w/ 3mo prepaid for a free AppleTV (that alone makes this a steal). I can now buy an AppleTV for any room I want to add a 'receiver' to without paying the absurd price the providers ask (ironically, even DirecTV).

Finally looks like pay TV providers days are over. The only scary issue is that now most internet providers are now putting caps on their service. I'm limited to 1TB with Comcast, and have gone over that cap once already. This won't help that situation. I wish competition like GoogleFiber was available here, but politicians get bought out and block this from happening. Sigh
Score: 5 Votes (Like | Disagree)
dr4stic Avatar
97 months ago
Just an FYI after speaking to a representative on chat.

Multiple streams: 2 max, don't have to be on the same network, presumably this includes mobile streams. In order to get more, have to sign up more than once, no way to buy "extra streams" like with Netflix.

Data usage: Unmetered on AT&T Internet (U-Verse & Mobile)

Recommended bandwidth per stream: 3 Mb/s recommended for HD (I'm guessing double for 2 streams). Channels are in HD.

DVR: No solid info for now. Can rewind within a channel (or watch past shows) up to 72 hours previous.

CC (Closed Captioning): Should work as expected.
Score: 5 Votes (Like | Disagree)
AppleFan91 Avatar
97 months ago
Hell I jumped on that. Normally the Apple TV is $150, this is $105 and comes with 3 months of live TV. That's a steal. Even if I can felt the live TV I saved $50 on the Apple TV lol
Score: 4 Votes (Like | Disagree)
lsutigerfan1976 Avatar
97 months ago
Now it won't me login in to my other ATV4. I keep getting this message.
[doublepost=1480552757][/doublepost]
And now my second error of the night. I am only using one stream, and keep getting this error.

Attachment Image

Attachment Image
Score: 3 Votes (Like | Disagree)
s15119 Avatar
97 months ago
:rolleyes: Seriously? You quote election day as an example of them doing well?

Try googling: cnn+viewership+failing
Why would I do that. To read a bunch of right wing propaganda about how the Communist News Network is failing. I pointed you to actual statistics that showed you to be mistaken. Good day.
Score: 3 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
apple id account

Apple ID Accounts Logging Out Users and Requiring Password Reset

Saturday April 27, 2024 12:41 am PDT by
There are widespread reports of Apple users being locked out of their Apple ID overnight for no apparent reason, requiring a password reset before they can log in again. Users say the sudden inexplicable Apple ID sign-out is occurring across multiple devices. When they attempt to sign in again they are locked out of their account and asked to reset their password in order to regain access. ...
macbook pro purple february

Best Buy Introduces Record Low Prices on Apple's M3 MacBook Pro for Members

Thursday April 25, 2024 7:41 am PDT by
Best Buy is discounting a collection of M3 MacBook Pro computers today, this time focusing on the 14-inch version of the laptop. Every deal in this sale requires you to have a My Best Buy Plus or Total membership, although non-members can still get solid second-best prices on these MacBook Pro models. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...
macos sonoma feature purple green

Apple's Regular Mac Base RAM Boosts Ended When Tim Cook Took Over

Friday April 26, 2024 6:34 am PDT by
Apple used to regularly increase the base memory of its Macs up until 2011, the same year Tim Cook was appointed CEO, charts posted on Mastodon by David Schaub show. Earlier this year, Schaub generated two charts: One showing the base memory capacities of Apple's all-in-one Macs from 1984 onwards, and a second depicting Apple's consumer laptop base RAM from 1999 onwards. Both charts were...