AT&T CEO Believes 5G Phone Plans Could Be Tiered and Priced on Data Speed

The next couple of years will see the rollout of 5G cellular phone networks from companies like Verizon, AT&T, Sprint, and T-Mobile, and it sounds like 5G smartphone plans might not be priced in the same way as current 4G LTE plans.

During today's AT&T earnings call, AT&T CEO Randall Stephenson said (via The Verge) that he believes the pricing for 5G connectivity could resemble home broadband pricing with different prices for different speed tiers rather than one set price for the fastest connectivity available.

5gspectrum

"I will be very surprised if, as we move into wireless, the pricing regime in wireless doesn't look something like the pricing regime you see in fixed line. If you can offer a gig speed, there are some customers that are willing to pay a premium for 500 meg to a gig speed, and so forth. So I expect that to be the case. We're two to three years away from seeing that play out."

5G networks are still in the early days, so how pricing will ultimately work out remains to be seen. It's also not clear how variable pricing for tiered speeds would work given the fact that 5G connections speeds are going to vary depending on whether you're in a city or in a more rural area.

The fastest 5G speeds, available through mmWave technology, will be limited to urban areas. Verizon CEO Hans Vestberg this week explained that millimeter wave high-frequency spectrum isn't suitable for widespread coverage, a sentiment shared by T-Mobile CTO Neville Ray, who wrote a blog post on the subject earlier this week.

Some of this is physics - millimeter wave (mmWave) spectrum has great potential in terms of speed and capacity, but it doesn't travel far from the cell site and doesn't penetrate materials at all. It will never materially scale beyond small pockets of 5G hotspots in dense urban environments.

AT&T has launched its 5G network in a handful of markets across the United States, and other carriers, like Verizon, have also been starting their 5G network rollouts.

There are few smartphones that are able to take advantage of 5G networks at the current time, but additional 5G smartphones are expected later in 2019.

Rumors suggest Apple's first 5G iPhone will come out in 2020, when 5G networks are more mature and more widely available. Apple is planning to use chips from Qualcomm and perhaps Samsung now that Intel is out of the 5G smartphone modem chip business.

Top Rated Comments

farewelwilliams Avatar
65 months ago
I believe that I will be angry in the future.
Score: 85 Votes (Like | Disagree)
sputnikv Avatar
65 months ago
What a nightmare.
Score: 59 Votes (Like | Disagree)
Guidonculous Avatar
65 months ago
It’s sucks when What should be considered a utility is being treated with “some people will be willing to pay more for the full experience”.

This quote from att shows exactly why this idea that private companies will provide the best experience to the largest number of users for something which is effectively necessary to function in society is incredibly misguided.
Score: 54 Votes (Like | Disagree)
ersan191 Avatar
65 months ago
5G is a solution in search of a problem...
Score: 47 Votes (Like | Disagree)
nojkepop Avatar
65 months ago
He believes it will be or hopes they can force users to pay for speeds to simply make more money. I believe people will most likely leave AT&T if this is the case.
Score: 45 Votes (Like | Disagree)
AngerDanger Avatar
65 months ago
Can't wait for 6G when they start tiering by location, type of smartphone, etc, etc...:rolleyes:
You know, I think it could get far more arbitrary…

Score: 27 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...